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 (4,275 Reviews)
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check_circle Non-invasive and sensitivity-free

check_circle Gives you instantly whiter teeth

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Erase Any Stain. Reveal Your Brightest Smile.

Our advanced whitening serum wraps each tooth in a gentle, non-irritating formula that hides stains instantly. With full coverage and a flawless finish every time, your smile stays fresh, confident, and brilliantly white—no matter what you’ve been sipping on.

The Bright Smile, Without the Burn

Skip the harsh bleach and painful treatments. Our enamel-safe tooth paint is crafted by dental experts in the USA to instantly cover stains, cavities, and crowns—without irritation. Just brush it on for a flawless, glowing smile in seconds.

  • ★★★★★

    Been using it for a couple weeks and I love it! Better then Colgate optic white, and cheaper!!!

    Valerie, 24

  • ★★★★★

    So easy to put on. Shipping was fast too, and I was so nervous as I saw this was huge on tiktok but was unsure if it was just hype... it is def something I will be using daily!! Will buy more when I run out.

    Sophie, 28

  • ★★★★★

    I loved this product! So much easier than the ones I used before! I definitely saw a difference

    Jean, 29

    Collapsible content

    How often should I use it?

    You can use our Rosarie-tooth paint daily! We recommend applying it after brushing your teeth for better results and even whiter teeth.

    How long does it last?

    Rosarie-tooth color lasts all day — even while eating and drinking! However, we do recommend daily or weekly application for the best results.

    Is it vegan and cruelty-free?

    Absolutely! Our product is 100% vegan and cruelty-free. We've always stood against animal testing and proudly remain a natural, ethical brand — now and forever.

    Ingredients

    1. Glycerin (plant-based)
    → Base ingredient; helps with smooth application and moisture retention.

    2. Hydrated Silica
    → Gently polishes teeth to remove surface stains without damaging enamel.

    3. Sodium Bicarbonate (Baking Soda)
    → Natural whitener; neutralizes acids and lifts surface stains.

    4. Xylitol
    → Natural sweetener that fights cavity-causing bacteria and adds a pleasant taste.

    5. PAP (Phthalimidoperoxycaproic Acid) (Optional substitute for peroxide)
    → A non-sensitive alternative to peroxide; still whitens teeth effectively, but without irritation. (Some brands consider this peroxide-free due to the lack of hydrogen or carbamide peroxide.)

    6. Aloe Vera Extract
    → Soothes gums and supports oral health.

    7. Coconut Oil
    → Natural antibacterial properties; supports gentle whitening (popular in oil pulling).

    8. Peppermint Oil or Spearmint Oil
    → Natural flavoring for fresh breath and a clean finish.

    9. Cellulose Gum or Xanthan Gum
    → Natural thickener for gel-like consistency.

    10. Titanium Dioxide (cosmetic grade)
    → Used in some products for an instant whitening effect (reflects light and brightens appearance temporarily — optional).